Showcase Amsterdam

Group & Conference

Story: A Norwegian purchasing cooperative company wished to hold their annual conference in Amsterdam. Customer and Suppliers are participating in the conference and should have time to mingle and network. The client chose the Americain Hotel next to Leidseplein as it is not just an outstanding hotel but centrally located. In order to make the first day as efficient as possible, we organized next to the American Hotel a Barbecue - directly over the waters of the Singlegracht. The very charming Jazz Trio "Kit & the Kat" entertained perfectly and gave the BBY a nice extra touch (see movie below). On the next day, the conference ended at lunchtime and we had lunch served on salon boats while cruising the city with guides explaining. The boat tour had several stops so the guests could swap vessels. We ended the tour directly at the hotel. We started the evening with a cocktail lesson in the House of Bols. Every participant created 2 cocktails - which counted as an aperitif. We transported the happy group to the Café de Waag, where a nice but relaxed Dinner was prepared.

Number of participants: 90 participants from all over Norway

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